Hello, we are Superfantastic. We're a creative agency specialising in brand,
design and digital. We're inspired by art, music, typography, film, food and
many other super things in life. All of our creative energy is directed in to communicating and visualising what makes brands special.
UKOTA, the United Kingdom Overseas Territories Association is responsible for promoting the interests of their member territories and the co-operation between them.
They approached Superfantastic to design and develop a new website to create a positive image for UKOTA, to raise awareness and profile of the organisation and to act as an effective online communication tool. The new site needed to adopt a simple and uncomplicated format, be simple to update whilst ensuring all information from news to white papers to constitutions is easily accessed by users.
The new website launched this month to coincide with the 20th Anniversary of the Association.
Nick Hornby, the million-copy bestselling author is back with a fantastic brand new novel ‘Funny Girl’, which sees Miss Blackpool, beauty queen of 1964, follow her dreams of becoming a national tv comedy star. Our jacket design takes inspiration from popular ’60s culture and television title graphics of the era.
Get your copy of the hardback, out today from Penguin Books.
We love the smell of freshly baked websites – we hope you do too. Here’s the new website we’ve designed and built for artisan bakers Euphorium Bakery. They offer everything from their iconic Muesli loaf to fanciful cake creations – and if you’re not sure where your nearest Euphorium Bakery is – we’ve even built in a store finder to make that easy for you too.
The brief to us from Tourism Northern Territory was to come up with a ‘big idea’ that would build awareness of the territory and increase bookings to Darwin with their airline partner, Singapore Airlines.
Our creative concept was to promote The Northern Territory as THE ORIGINAL. THE ORIGINAL for adventure, wildlife, culture and more. We created a campaign around what it means for The Northern Territory to be THE ORIGINAL, positioning The Northern Territory as the place in Australia to go to if you want THE ORIGINAL, authentic experience.
The campaign incorporated press and online advertising and an outdoor campaign in train stations across London and Manchester. Whilst the ad was running across a 40 metre Motion screen at London’s Waterloo station, a station forecourt event also took place with a live band and holiday to THE ORIGINAL OUTBACK giveaway with limited edition Oyster wallets. Here we share a short film to showcase the promotion.