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Designing book jackets for a publishing giant

Penguin Random House

Brief

To create stand-out designs and compelling and marketable covers across different authors and genres for world-leading book publisher, Penguin Random House.

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Design Approach

We receive early manuscripts or synopsis of the books from the publisher to ensure we understand the book’s genre, theme, tone of voice and target audience. Colour schemes would then be explored to evoke the mood of the book, imagery research to resonate with the book’s theme and identify fonts to complement the book’s content and genre. Consideration of the personality of the author is also crucial to the design exploration.

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Our design portfolio

John Le Carré

Silverview
Agent Running in the Field
A Legacy of Spies
A Delicate Truth
Our Kind of Traitor

Ruby Wax

A Mindfulness Guide for the Frazzled

Ali Land

Good Me Bad Me

Ben MacIntyre

Agent Sonya
SAS Rogue Heroes
The Spy and the Traitor

Nuala Ellwood

My Sister's Bones

Joshua Ferris

The Dinner Party

Nick Hornby

Funny Girl
Stuff I've Been Reading
Backlist Paperback Set

Jeremy Paxman

Empire

Nicholas Searle

The Good Liar
A Traitor in the Family
A Fatal Game

Stephen Grey

The New Spy Masters

Laurence Rees

The Holocaust: A New History

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OUTCOME

The delivery of book jacket designs for hardback and paperback, that visually represent or tease the content to captivate potential readers and contribute to the overall success of the book in the market.