Designing book jackets for a publishing giant
Penguin Random HouseBrief
To create stand-out designs and compelling and marketable covers across different authors and genres for world-leading book publisher, Penguin Random House.
Design Approach
We receive early manuscripts or synopsis of the books from the publisher to ensure we understand the book’s genre, theme, tone of voice and target audience. Colour schemes would then be explored to evoke the mood of the book, imagery research to resonate with the book’s theme and identify fonts to complement the book’s content and genre. Consideration of the personality of the author is also crucial to the design exploration.
Our design portfolio
John Le Carré
Silverview
Agent Running in the Field
A Legacy of Spies
A Delicate Truth
Our Kind of Traitor
Ruby Wax
A Mindfulness Guide for the Frazzled
Ali Land
Good Me Bad Me
Ben MacIntyre
Agent Sonya
SAS Rogue Heroes
The Spy and the Traitor
Nuala Ellwood
My Sister's Bones
Joshua Ferris
The Dinner Party
Nick Hornby
Funny Girl
Stuff I've Been Reading
Backlist Paperback Set
Jeremy Paxman
Empire
Nicholas Searle
The Good Liar
A Traitor in the Family
A Fatal Game
Stephen Grey
The New Spy Masters
Laurence Rees
The Holocaust: A New History
OUTCOME
The delivery of book jacket designs for hardback and paperback, that visually represent or tease the content to captivate potential readers and contribute to the overall success of the book in the market.
